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papers (documents) -- A Theorem and Approach to Market Segmentation

Description

Ehrenberg-Goodhardt hypothesis; switching ratios; Hendry-type analyses

Author

Cooper, William W. (William Wager), 1914-2012
Charnes, A. (Abraham), 1917-1992
Learner, David B.
Phillips, Fred, 1952-

Date

1979

Collection

Series

Publications

Folder Title

Folder 23

Extent

1 item

Language

Rights

Genre

papers (documents)

Original Repository

Carnegie Mellon University Archives

Persistent Link

http://doi.library.cmu.edu/10.1184/pmc/cooper/box00008/fld00023/bdl0001/doc0002

Subjects

Subject (Topic)

management science

Subject (Name)

University of Texas at Austin. Center for Cybernetic Studies
Market Research Corporation of America
Carnegie Mellon University. School of Urban and Public Affairs

Archival Collection Information

Series

Publications

Box Number

8

Folder Number

23

Folder Title

Folder 23

Document Number

2

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